Attention Kickstarter backers:
If you've already pledged for the Kickstarter campaign, you don't need to do anything here! Your survey will be sent out soon! - Reading Rainbow Team


Reading Rainbow: Every Child, Everywhere

Created by LeVar Burton & The Reading Rainbow Team

Reading Rainbow: Every Child, Everywhere
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105,857 backers pledged $5,408,916.95 on Kickstarter

Bring Reading Rainbow’s library of interactive books & video field trips to more platforms & provide free access to classrooms in need!

Raised in Kickstarter
$5,408,916.95 / 105,857 backers
Raised in BackerKit
$271,837.49 / 101,679 backers

Learn About Our Project:

A version of our video with CLOSED CAPTIONS is available here.

  • Jul 1 - FINAL ADD-ON REWARDS IN UPDATE 26: For our final 24 hours, we've added limited edition DODOcases, Picnic Blankets, downloadable episodes of the original series and a live online event with Donald Glover & LeVar... from a boat!
  • Jun 27 - MORE HUGE NEWS IN UPDATE 22: We've entered the Top 5 Kickstarter Projects... and the other four (Pebble, OUYA, Pono, Veronica Mars) have ALL offered special new rewards to help us get into more schools! Read more now!

Important updates, in case you missed them:

Hi. LeVar Burton here. You may know me as Kunta Kinte, from ROOTS, or Geordi La Forge, from Star Trek: The Next Generation

You also may have grown up with me on Reading Rainbow

It was my mother who taught me that, by picking up a book, I could "go anywhere" and "be anything." Ever since Reading Rainbow began in 1983, I have dedicated myself to fostering a love of reading in children, just as my mother did for me. 

Over the past year, I have watched Kickstarter bring communities together to support artists and inventors. Again and again, I have been inspired by watching like-minded people team up to accomplish impossible dreams, and to change the world. 

Now, I am hoping you will join me on my mission: to bring Reading Rainbow back for every child, everywhere.

Together, we can change the lives of millions of children. But you don't have to take my word for it: just keep reading!

I believe that every child has a right, and a need, to be literate. We have a responsibility to prepare our children… and right now, the numbers show that we, as a society, are failing in that responsibility.

And here’s the problem:

And: numerous studies reveal that children who can't read at grade level by the 4th grade are 400% more likely to drop out of high school.

And: as of 2011, America was the only free-market country where the current generation was less well educated than the one before.

These problems won't solve themselves.  Real change will require us all to work together. We cannot afford to lose generations of children to illiteracy. And if we work together, we don't have to.

Through Reading Rainbow, we've been working to solve these problems for over three decades. Starting in 1983, Reading Rainbow successfully used television to turn generations of kids into lifelong readers... with great results.

Of course, when Reading Rainbow began in 1983, we were using television to bring books to kids, meeting them where they wanted to be. In 2014, TV is not that place anymore. Now, we’re trying to reach a new generation of digital natives.

That’s why, two years ago, I launched the Reading Rainbow App for tablets. Building on the basics of the television series, we put hundreds of quality books – and educational video field trips – right in a child’s hands.

The response has been encouraging:

But despite this progress, there are big challenges left to face.

First, not all families have access to tablets. Our goal is to cultivate a love of reading in all children, not just those that have tablets. To reach kids everywhere, we need to be everywhere: we need to be on the web, on mobile devices, on game consoles and on connected televisions. 

Second, a resounding number of teachers have told me that they want Reading Rainbow in their classrooms, where they know it can make a difference. We will provide it, along with the tools that teachers need, including teacher guides, leveling, and dashboards. And with your help, we'll provide it to thousands of disadvantaged classrooms for FREE.

Every Home. Reading Rainbow’s digital collection already contains hundreds of books and video field trips… but with your help, we’ll be able to make the Reading Rainbow library available on more of the devices modern kids use to consume content. Now that we've met our initial goal of $1,000,000, we will be able to launch a new version of Reading Rainbow on the single most-used digital platform: the web. And now that we've reached our stretch goal of$5,000,000, we'll also be able to bring the service to mobile phones, Android, game consoles like XBOX and PlayStation, and set-top boxes like AppleTV and ROKU.

Every Classroom. Together, we want to provide Reading Rainbow to as many classrooms as possible FOR FREE! Now that we've reached our stretch goal of $5,000,000, we'll be able to provide year-long subscriptions in over 7,500 classrooms – and every additional $100K we raise lets us help 500 more!

No matter how much we raise, we promise that every dollar you pledge will bring Reading Rainbow to more platforms, and provide it for free in more classrooms.

We can make sure that millions of kids learn to love reading, but we can’t do it without you. That's why I hope you’ll join me in making a difference!

I believe that spreading the love of reading is its own greatest reward. But if you're going to join our cause, we also have some wonderful prizes. But you don't have to take my word for it... Take a look!

Aside from the signed book, the rewards above will be available to anyone who pledges! 

But we also have several LIMITED EDITION rewards... so be sure to get them before we run out! (And if we DO run out, keep checking back -- we'll do our best to add more when we can!)

Or, if you prefer, you can also pledge for a reward package that will be gifted to the classroom or school of your choice!

And, if you're just interested in Star Trek related rewards, and don't want all of the Reading Rainbow goodies above, we've also got a few special reward levels created just for you:

This Kickstarter – and Reading Rainbow – couldn't happen alone, so I want you to meet the full team behind our Kickstarter.

Everytime I walk into the office, I am reminded that the Reading Rainbow team is made up of passionate, talented artists, producers, engineers, and so many more. Most of them grew up on the show, have families of their own now, and dedicate their working day to improving the lives of the next generation.  

It's an honor to be surrounded by my Reading Rainbow family every day, and we can't wait for you to join us. And if you do, you'll be hearing from several of us throughout the campaign, and after that, in our backer updates. Click on the picture below to learn more about us!

Latest Updates from Our Project:

almost 2 years ago – Sun, Aug 09, 2015 at 04:27:53 PM

Dear Backers,

This has been such an INCREDIBLE year!

One year ago, we were getting ready to hit “GO!” on the Reading Rainbow Kickstarter campaign. The Reading Rainbow team huddled around computers, and watched closely as EVERY SINGLE ONE OF YOU pledged in support of our mission. Our dream has always been to instill a passion for reading and show children how they can experience the fun of learning through the world of literature.

We turned to you - the biggest believers, fans, helpers and supporters who showed us the true meaning of generosity while we raised over 600% of our original goal. Our Kickstarter message board was immediately flooded with words of encouragement and telling stories from individuals describing how Reading Rainbow touched their own lives and inspired them.

The pledges raised made it possible for us to support the technology and resources needed to provide access to the world of Reading Rainbow for “Every Child, Everywhere” home, at school and at the library. The funding will also allow us to provide our new Reading Rainbow service to select schools in need, for free.

Today, we bring you a milestone moment in Reading Rainbow history. Without further ado, here's a VERY important message from LeVar.

As LeVar said in his video, we are proud to present...

                                           SKYBRARY by Reading Rainbow


-Adventure to islands in the sky filled with hundreds of books & videos for kids!

Skybrary is an all-new web-based digital library of hand-curated children’s books and story driven educational video field trips that we’ve created for kids age 2-9. Young readers and pre-readers pilot their own personal hot air balloons amongst Skybrary’s seven unique themed islands, each featuring a wide array of quality literature and video content.

-Over 500 hand-curated children’s books from esteemed authors & acclaimed publishers.

These engaging worlds of animals, music, adventure, science, heroes, friends and family feature over 500 books from esteemed authors and acclaimed publishers, made available to children as “read by myself” or “read to me,” and contain interactive elements that enhance enjoyment while preserving the reading experience.

-Go Anywhere, Be Anything with over 150 new & classic video field trips!

Over 150 newly produced and classic video field trips with host LeVar Burton show children they can “Go Anywhere, Be Anything” as they are taken behind the scenes to places like the White House, the Los Angeles Ballet, the Grand Canyon and Cirque du Soleil.

- Now kids can use the Skybrary service across multiple platforms

At home? Log in on your PC or Mac! In the car? The iPad and Kindle Fire make a great way for kids to read while on the road! Want to share with Grandma how much your kids have read? Log in ANYWHERE to access the Parent Dashboard.


An Android-specific version for tablets will be available in early summer and the highly anticipated CLASSROOM VERSION of Skybrary by Reading Rainbow, including standards-based lesson plans, a complete teacher dashboard, and other educator-specific tools will be rolled out this Fall.

NOW is the time to inspire the next generation of children to be as passionate about reading as YOU are! But you don’t have to take OUR word for it, just watch the trailer:

                                                        WATCH NOW

Go explore Skybrary, the inspiring service that YOU helped build, and start your reading adventure TODAY!

Go ahead, grab your child’s hand, jump in your own hot air balloon, and visit Reading Rainbow to start your FREE trial of Skybrary. If you pledged for a reward that includes a free 1-month or 12-month subscription to Skybrary, you’ll receive a redemption code from Backerkit later today!

Backers...thank you for believing in Reading Rainbow. Thank you for supporting our mission to bring Reading Rainbow to “Every Child, Everywhere”. Thank you for your patience, your love, your endless kind notes and friendly emails. We are so unbelievably proud of Skybrary and you TOO should be proud for making this all happen. Through Skybrary, we truly believe that Reading Rainbow is a safe harbor that delivers on our 32 year mission to be the FUN place for kids and the RIGHT place for parents.

With many heartfelt thanks,

Reading Rainbow

The ALL New Reading Rainbow Is Almost Ready for Its CLOSEUP! - Now Available on the WORLD WIDE WEB for YOU to Sneak Peek!
almost 2 years ago – Fri, Jul 10, 2015 at 05:26:45 PM

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almost 2 years ago – Tue, Jul 07, 2015 at 05:13:04 PM

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2015 Reading Rainbow Calendar WINNERS Announced and Rewards Update!
almost 2 years ago – Tue, Jul 07, 2015 at 05:13:00 PM

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Happy New Year & an Update on Shipping!
almost 2 years ago – Tue, Jul 07, 2015 at 05:12:51 PM

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